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Redsun Platform
Flare+3 min

Traffic Sources Breakdown

See where your visitors are coming from.

1

View sources

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Analytics showing How They Found You donut chart with traffic source breakdown

The traffic sources panel breaks down visitors by: direct, organic search, social media, email, referral, and paid channels.

2

Understand attribution

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Attribution breakdown showing UTM-tagged vs referrer-based classification

Tracked links from the Traffic Engine carry UTM parameters, so their traffic is attributed precisely to the consultant and channel that sent it. Untagged traffic is classified from referrer data instead, which is less exact.

3

Optimise spend

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Analytics overview comparing traffic quality across different sources

Compare traffic quality across sources. A source driving high-intent visitors who convert is more valuable than one driving high volume with low engagement.

Guide complete

You've covered all 3 steps. Check out the related guides below.

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